We are in the midst of 'Salt Season'

Late January…we are in the midst of winter and also "Salt Season". In Michigan this is a common site when we walk into a building, either an over-zealous service thought that it would be better to dump an entire bag of salt right outside your business door, or your greeted by those less than attractive residue marks (Salt Stains) on your hard surfaced floors and carpeting.

GOOD news…there are things that can be done prior or in-between Royal Services coming in to make that continual GREAT first impression. A few easy tips to assist in the continual great first impression includes having a vacuum near the main entry door for a periodic vacuum patrol during the work day. Carpet runners and runner service should be YOUR best friend this time of year. Human nature of walking on a carpeted runner is natural, like walking on a runway, and at the same time, a lot of the moisture and ice repellants are left there, on the carpeted runner and not all over your building. Take a moment to leave a carpeted runner or door mat outside the door too, you'll be amazed at how much snow and slop will be left outside of your building. Keep a wet floor sign near that door, just as an extra reminder that caution is needed.

Contact Royal Services for other useful tips. On request, we will use salt stain neutralizer weekly to assist in those heavy salt stain areas of your hard surfaced floor. We are dedicated to our business partner network, and in working together to make that GREAT first impression in Winter, Spring, Summer or Autumn. How can we help with your salt stains?

Selling to the Generations: Baby Boomers, X, Y or Z?

I was attending a meeting this past Friday…and the discussion turned from the normal course that these meetings take, to the concept of send out cards vs. hand written cards. The participants in this group range from Baby Boomers, X Gen and Y Gen…what a great mix and a diverse set of perspectives. Interestingly…our youngest member of the group nailed it right on the head (in my opinion), saying that the message delivered, depending on the generation your addressing can take place in a text (Y Gen)…email (X Gen)…or handwritten form (Baby Boomers). This of course is not all inclusive…I do consider myself computer and technology savvy, but what an interesting idea and started me thinking how does this apply to the messages that we deliver in our day to day business? This could be an endless discussion, but one that I think all business owners need to consider in promoting our businesses.

Royal Services promotes a clean environment that's important no matter what generation you are from, but I know that for our younger audience 'green' is a HUGE buzz word. Now I am wondering, do I expand the vehicles of delivering my message? Do we tweet, text, email or eblast to get the word of CLEAN to the streets? Chazzano Coffee and Dino's Restaurant (both of which are in Ferndale) use all of these vehicles, and also have included Video clips into their marketing….and using them ALL very effectively.

Regardless of the market that I am targeting, Royal Services will work with your staff to make that GREAT first impression for your Boomers, X Gen, Y Gen or even Z Gen walking through your doors. Tweet…Text…Email…or even drop us a hand written note or phone call…we want to know how we can help you and your staff promote a clean environment! Getting the word of CLEAN to the streets…Royal Services.

Reaching Out and Touching Opportunities

A very basic concept but at the same time one of the major building blocks for growing our businesses. It's so easy to find other things that need to be done…Busy Work…but by keeping our pipelines filled on a daily basis, we create the building blocks for success. The simple idea of reaching out and touching 5 new people or opportunities a day is crucial to keeping our pipeline filled. Speaking to a group of people, passing and receiving a business card, suggesting to meet for a coffee to learn about each other's business are all great ways to reach out and touch people.

The benefits: You may meet some fascinating individuals, as well as future business opportunities. You may create a new friendship, or you may create an amazing referral source for future business. For myself, I have met and developed all of the above, and find myself blessed with the acquaintance of these people. A simple cup of coffee, handshake and a good conversation are a great way to touch those individuals that mean so much to Jay McMillan and Royal Services.

Like my business, make a GREAT first impression when you reach out and touch these opportunities. There is no investment, but you may find yourself enriched with those that walk into your life. Now…go out and fill your pipelines with new opportunities. Enjoy the time, it's quite a rewarding experience.

2010 ROCKED!

Now that 2010 has been pretty much wrapped and put on the shelf, looking back…it was another year of growth and evolution. Royal Services reached new heights in business, and I continue to be blessed with a strong staff, solid partnering businesses and an ever growing network of friends and business associates that support and take me to task in many different forms.

After doubling my business in '09, Royal Services hit it hard again this year closing with a respectable 44% growth. I am looking ahead in our continual evolution as I create a sales team, and plotting the path that Royal Services will take as we enter a new decade. This is an exciting time in business, with so many opportunities in front of us, and our list of quality associates continues to grow.

Community will continue to be such a strong part of Royal Services and more important... myself. Seeing Ferndale continue to embrace diversity, grow, and become a collage of many sorts of business is exciting, but more exciting is that I can be of assistance, largely through the Ferndale Area Chamber of Commerce. If you're not a member, reach out to me, I would love to invite you to a coffee connection to see how we network 'Ferndale' style.

So…a BIG thank you to all that have been involved with myself and Royal Services. We are excited and ready for 2011, are you? Let me know how we can help you 'make a GREAT first impression'.